LAUGHLIN, Nev. -- Harrah's Laughlin Casino & Hotel captured prestigious awards from national magazines, Casino Player and Nevada magazines, as well local newspaper, the Mohave Valley Daily News. Results of the annual "Best Of" readers poll noted yielded 37 first place awards from Casino Player; 7 top honors from Nevada Magazine; and finally, three top nods from the Mohave Valley Daily News.

Harrah's Laughlin dominated the Laughlin pages capturing 37 first-place awards from Casino Player readers, including "Best Blackjack," "Best Buffet," "Most Innovative Slot Floor," "Best Cash Back," "Best Casino," "Best Casino Bar-Margaritaville," "Best Casino Promotions," "Best Check In/Out," "Best Coffee Shop-Cabo Café," "Best Comps," "Best Costumes," "Best Dealers," "Best High Limit Slot Area," "Best Hosts," "Best Hotel," "Best Hotel Lobby," "Best In-Room Amenities," "Best Keno," "Best Mexican Restaurant," "Best Overall Hotel Casino," "Best Race/Sportsbook," "Best Room Packages," "Best Room Service," "Best Rooms," "Best Roulette," "Best Seafood Restaurant," "Best Self Parking," "Best Service," "Best Shopping," "Best Slot Club-Total Rewards," "Best Slot Service," "Best Slots," "Best Steakhouse," "Best Suites," "Best Valet Parking," "Best Video Poker," and "Luckiest Casino." In all, Harrah's Laughlin snared 42 total awards, which includes four second place honors and one third.
Casino Player cited Harrah's Laughlin as, " … perfectly suited to its location. It has mastered its market, offering its guests all they could want before they even knew they wanted it. "Once again congratulations are due to the folks at Harrah's. Based on results, Casino Player readers obviously appreciate all they do for them."

Nevada Magazine readers voted Harrah's Laughlin the best in seven categories including "Best Hotel/Resort," "Best Place to Gamble," "Friendliest Casino," "Best Restaurant for Romantic Evening-William Fisk's Steakhouse," "Best Buffet-Fresh Market Square Buffet," "Best Coffee Shop-Cabo Café," and "Best Gourmet Restaurant-William Fisk's Steakhouse."

Local and in-market visitors voiced their opinions in the Mohave Valley Daily News' poll giving Harrah's Laughlin three kudos for "Best Non-Smoking Casino," "Best Casino Buffet," and "Best Ongoing Show-The Earl Turner Show."
"The Harrah's Laughlin team is honored to receive these awards especially since they come straight from our discerning customers," said John Koster, vice president and assistant general manager of Harrah's Laughlin. "None of these awards would have been possible without the dedication of our employees in delivering superior customer service. Each year we continue to raise the bar in delivering the best casino resort amenities in the market."
Total Rewards, Harrah's nationwide customer loyalty program, was voted the favorite slot club from both Casino Player and Nevada magazine readers.

"Total Rewards remains the favorite of Laughlin players, but the best has become even better with the introduction of Total Rewards II," said Gary Loveman, Harrah's Entertainment President and Chief Operating Officer. "Today, Harrah's Laughlin customers can earn points toward a unique array of rewards from across the country, from a weekend getaway in Las Vegas or Atlantic City to an authentic NASCAR race car driven by Winston Cup driver Larry Foyt. The first generation of Total Rewards was already the clear leader of the casino customer loyalty programs; the next generation of this program breaks entirely new ground in the gaming industry."

Harrah's Laughlin Casino & Hotel is operated by Harrah's Entertainment, Inc. Founded 65 years ago, Harrah's Entertainment, Inc. operates 26 casinos in the United States, primarily under the Harrah's brand name. Harrah's Entertainment is focused on building loyalty and value with its target customers through a unique combination of great service, excellent products, unsurpassed distribution, operational excellence and technology leadership.

Additional information about Harrah's Entertainment is available at www.harrahs.com.